Description: Global Issues in Pharmaceutical Marketing, Paperback by Katsanis, Lea Prevel, ISBN 0415895324, ISBN-13 9780415895323, Like New Used, Free shipping in the US This book presents a research-based and practical perspective on the issues which face the pharmaceutical marketing industry. With a balanced, analytical view and a global perspective, it offers a thorough treatment on how to tackle critical issues.
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Book Title: Global Issues in Pharmaceutical Marketing
Number of Pages: 178 Pages
Language: English
Publication Name: Global Issues in Pharmaceutical Marketing
Publisher: Routledge
Subject: Marketing / General, Industries / Pharmaceutical & Biotechnology, International / Marketing, Sales & Selling / General
Publication Year: 2015
Item Height: 0.4 in
Item Weight: 14.4 Oz
Type: Textbook
Author: Lea Prevel Katsanis
Subject Area: Business & Economics
Item Length: 9.9 in
Item Width: 8 in
Format: Trade Paperback
